Lindsay Aydelotte founded HERLIFE Magazine with the inaugural issue coming to life in October, 2007. After having her first child, Lindsay opted to be a stay at home mom. After a few months, Lindsay was looking for something to compliment her home life that would be fun and flexible, giving her the ability to work from home. She had been in corporate before the birth of their child and didn’t want to return.
She was drawn to the idea of starting a magazine because she was looking for a way to connect to the Kansas City area, while staying at home. She had always been a magazine junkie and starting a magazine seemed like a perfect match. After looking into several businesses, she found that her passion was in the magazine world. The possibility of changing lives with valuable information and helpful tools and tips, was what she wanted to do.
The magazine started with 36 pages, saddle-stitched, without any glossy pages. As the magazine grew and the Kansas City Metropolitan area responded, the magazine expanded to a beautiful, glossy, 150+ pages, which is impressively bound. HERLIFE Magazine started with a distribution of 10,000 copies and has now grown to 25,000….and still growing!!!
In 2008, HER LIFE Magazine’s founder, Lindsay Aydelotte was named by Kansas City’s Business Magazine, Ingraham’s, as one of 20 young people to watch in their 20’s. Additionally, in 2010 and 2011, HERLIFE Magazine was nominated by its peers in the industry as the best Kansas City publication of the year.
With beginning franchising in the fall of 2010, HERLIFE was able to grow to seven markets during their first year. With big expansion plans for 2012 and helping women Make HERLIFE – Their Life!
“I was so excited to bring HERLIFE Magazine to Milwaukee. I am truly the lucky one because I get to meet amazing women and business owners to showcase their stories. My first month into starting my franchise we exceeded our goals financially. Owning a HERLIFE Magazine franchise has been a truly rewarding experience.”
Erin Klink, Owner of Milwaukee HERLIFE









